| Nic Fulton Chief Scientist, Reuters |
David Leip Chief Innovation Officer, IBM.com |
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Nic and David gave awesome presentations about Second Life to a packed house of attendees and many more online via our webcast. We learned about the big picture business and branding opportunities as well as “what’s reality vs hype.” Nic and David shared a wealth of practical tips on how to build your in-world presence as well as the various problems that will occur in this virtual world that all participants and brands need to be aware of.
Comment from our attendee from France:
“the meeting finish at 3 in the morning for me over here! but it was worth the lost sleep!”
Here are some links to recent stories about Second Life:
Reuters’ ‘Second Life’ reporter talks shop
IBM to give birth to ‘Second Life’ business group