Everyone enjoyed the Interactive Roundtable session where we went around the table and each attendee had an opportunity to describe projects that they’re currently working on as well as pose questions on any topic (eg. social media, apps, content strategies, technology, monetization, prod dev etc) to the group. We had a great meeting, members connected with other… Read More »
With Facebook’s major announcements at their recent conference, F8, they are dramatically increasing their impact on the entire digital ecosystem. Deeper integration with Facebook presents dramatic opportunities to site owners to further engage their customers and expand their reach. Simultaneously, though, Facebook has many on-going problems with privacy and faces operational support challenges. These issues… Read More »
Lee Huang, Director of Digital Product Strategy at NBC Universal, discussed how his team established and launched an online international sports business in 35 days. He discussed their business objectives, video development & live webcasts, editorial strategy, user experience, ad sales, business development, content syndication, social media, and technology.
We had a wonderful 2009 holiday dinner with many regulars as well as several new ISFers. Unfortunately, I forgot to bring my camera. It was great to kick back, share some war stories, some laughs and some great food. The Holiday Spirit was in full swing.
I described our guest speaker as a “non-digital person that every digital person should listen to.” A packed room heard from Wendy F. who led a very unique fan-driven global campaign that integrated online platforms, social media and face-to-face experiences to help save a major television program. Everyone loved this presentation as it provided an… Read More »
Terrific meeting with a bunch of regulars and 1st timers. We had a great Interactive Roundtable session where we went around the table and each attendee introduced themself, described a project that they are currently working on, and posed questions about any topic (eg. social media, technology, monetization) to the group and got immediate answers.
At NYU’s Kimmel Center. Patrick Adams SVP, Marketing Victoria’s Secret Kip Morgan Chief Marketing Officer eMusic Chris Johnson Vice President, Content & Biz Dev Hearst Digital Michael Levin Director, Product Development NBC Universal Lee Huang Director, Digital Strategy NBC Universal Panelist Panelist Panelist Panelist Moderator Bios We had a standing-room only, sold-out event. The event… Read More »
We had a wonderful holiday dinner with many regulars as well as many new ISFers. It was great to kick back and share some war stories, some laughs and some great food. The Holiday Spirit was in full swing.
A packed conference room of attendees and many who joined online via webcast gained many insights on how mobile is transforming businesses and organizations. Yaron Oren, Head of Mobile Strategy & Operations at Hachette Filipacchi discussed how a leading publisher is leveraging the mobile platform to reach consumers and better serve advertisers. Each month nearly… Read More »
The New York Chapter hosted a webcast with Tony Byrne, founder of CMSWatch. He provided detailed insights and practical knowledge on how leading CMS products such as Fatwire, Tridion, Vignette and Drupal really work and how vendors really perform from a client-side perspective. He gave a great landscape analysis of the different types of vendors,… Read More »
We had a great meeting this evening where new members and regulars got to together to meet each other and discuss a variety of hot topics ranging from “how to successfully measure online marketing campaigns” to “approaches to building an online community” to “best practices for bring a new product to market” to “addressing copyright… Read More »
We had a full house for our panel discussion on Content Management Systems ! It was a no-holds barred session where we discussed the good, the bad and the ugly about CMS. Our great group of panelists (see below) covered the best practices for successfully planning and deploying a content management system, minefields to avoid,… Read More »